Our People

Carr Carothers

Jerry Leonard

Jerry Williams

Sue Burnett

Roger Mendiola


Leonard Sales
12555 Perimeter Dr.
Dallas, TX 75228

Phone: 800-472-5965
Fax: 972-644-7865
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Jerry Leonard

Jerry is an industry veteran with 49 years experience in the foodservice industry. Beginning his career with a broadliner, offering both groceries and smallwares, he later served as a salesperson, a middle manager, and as a top sales executive, responsible for profits, with Edward Don & Co., one of the largest equipment dealers in the U.S. Jerry was also responsible for Edward Don’s branch advertising and sales promotion. This qualifies him as one able to relate to dealers, their staff, and their salespeople as he understands each of their unique needs. Jerry’s 28 years as President of Leonard & Associates, a premier manufacturer’s representative organization, allow him to view needs from another prospective; that of the manufacturer. We feel it is rare to find someone with this diversity and are honored to have this experience as a part of our organization.


Jerry resides in Ruidoso, New Mexico with his wife Betty and covers New Mexico, and West Texas for the company.